VUDU slashes price by $150 – now $250 for the box

A recent player in the Yet Another STB market, VUDU launched less that two months ago with a $399 price tag, but now they’ve cut the price to $249. I’d have to suspect that means early sales volumes were disappointing. I don’t know of early adopters will get some kind of compensation, a la Apple and the iPhone, or if they just get the warm fuzzies of having their VUDU first. If you bought a VUDU for $400, I’d love to hear what, if anything, VUDU offers you for paying full-freight at launch – leave a comment.

Even at that price, I’d have problems recommending VUDU to anyone who wasn’t a *serious* movie buff. Someone who would be renting movies several times a week, if not nightly, to justify the purchase of a uni-tasker STB (as Alton Brown might say). If it drops under $200 my reservations would decrease. Get it down to $99 and no problem, I’d probably pick one up just for the hell of it. But if someone had ~$250 to spend I’d sooner recommend a TiVo HD. I think most people would get more use out of a DVR than the VUDU – and the TiVo always has Amazon Unbox as a download option.

VUDU needs to lower the price further and/or add more capabilities to the product to provide what I’d consider a good value. Ideally they’ll make their software, which is quite well done, a service on other platforms – TiVo, SlingCatcher, Blu-ray or HD DVD players, etc. Convergence, it is time. (I’d really love to see it as a service on the SlingCatcher.)

Picked up from ZatzNotFunny.

About MegaZone

MegaZone is the Editor of Gizmo Lovers and the chief contributor. He's been online since 1989 and active in several generations of 'social media' - mailing lists, USENet groups, web forums, and since 2003, blogging.    MegaZone has a presence on several social platforms: Google+ / Facebook / Twitter / LinkedIn / LiveJournal / Web.    You can also follow Gizmo Lovers on other sites: Blog / Google+ / Facebook / Twitter.
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  • Josh

    Apparently that price point didn’t stick, because the Vudu store you’ve linked to has it priced at $399 again.

  • MegaZone

    Yep, looks like it was a limited time promotion. It is back to being too expensive to consider.