Category Archives: DVR

Advertising – Art Or Science?

Posted on Monday, March 24, 2008 by MegaZone

Adweek has an article on the advertising industry debate over whether advertising is an art or a science. And, unsurprisingly, TiVo gets roped into the discussion as the best know market disrupter today. “How do you make a TiVo-proof commercial? … Continue reading →

Posted in TiVo | Tagged , , , | 2 Comments

Amazon Adds Unbox Discussion Forum

Posted on Monday, March 24, 2008 by MegaZone

Announced via the Amazon Unbox Blog, Amazon has just launched a new Unbox Discussion Forum. So, in addition to leaving comments on the blog, users can now leave feedback in the forum, and discuss issues amongst themselves. I’ve already posted … Continue reading →

Posted in Amazon Unbox, TiVo | Tagged , , | Leave a comment

Home Media Magazine Compares Video Download Boxes

Posted on Monday, March 24, 2008 by MegaZone

This issue of Home Media Magazine has an article, ‘Battle of the Boxes‘, which compares the four main options for watching broadband downloaded video on your TV: TiVo, Apple TV, VUDU, and Xbox 360. Overall the article is kind of … Continue reading →

Posted in Apple, Broadband, Gaming, TiVo, VUDU | Tagged , , , , , , | 11 Comments

DVR Ad-Skipping Reduces Sales Of Up To 20% Of Brands

Posted on Monday, March 24, 2008 by MegaZone

According to Advertising Age the results of over three years of research by Information Resources Inc. into DVR and non-DVR households shows that DVR households purchase new packaged goods products 5% less often than non-DVR households amongst IRI’s ‘Pacesetting’ brands … Continue reading →

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Design A New Logo For Gizmo Lovers & Win A TiVo HD

Posted on Sunday, March 23, 2008 by MegaZone

As I said in my post announcing the name change for the site, the site needs a new logo but I’m hopeless with graphics. So, how to solve this problem? Have a contest! Whomever creates the image that is selected … Continue reading →

Posted in Site Updates, TiVo | Tagged , , | 3 Comments