Monthly Archives: July 2006

TIVO LAUNCHES AUDIENCE RESEARCH AND MEASUREMENT (ARM) DIVISION

Posted on Wednesday, July 26, 2006 by MegaZone

TiVo Inc. (NASDAQ: TIVO), the creator and a leader in advertising solutions and television services for digital video recorders (DVRs), today announced the creation of TiVo Audience Research and Measurement (ARM), a division of the Company which will offer advertisers … Continue reading →

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New TiVo service to measure its ad-zapping fallout

Posted on Wednesday, July 26, 2006 by MegaZone

After years of helping TV viewers skip past ads, TiVo unveils an initiative Wednesday that will enable Madison Avenue to measure the damage. And, in the process, it is taking on longtime TV viewer tracker Nielsen Media Research in trying … Continue reading →

Posted in TiVo | 6 Comments

Roxio paves way for Mac-compatible Blu-ray burners

Posted on Wednesday, July 26, 2006 by MegaZone

Roxio has added Blu-ray Disc authoring support to its Mac-based burning tool Toast 7, the company said today.

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Hitachi-LG preps world’s first 4x Blu-ray burner

Posted on Tuesday, July 25, 2006 by MegaZone

Hitachi-LG Data Storage (HLDS) will this month ship the world’s first 4x Blu-ray Disc recorder, it has been claimed. The higher speed applies only to recording – rewriteable BD-RE media will spin at the more commonplace 2x speed.

Posted in Blu-ray/HD DVD | Leave a comment