Author Archives: MegaZone

About MegaZone

MegaZone is the Editor of Gizmo Lovers and the chief contributor. He's been online since 1989 and active in several generations of 'social media' - mailing lists, USENet groups, web forums, and since 2003, blogging.    MegaZone has a presence on several social platforms: Google+ / Facebook / Twitter / LinkedIn / LiveJournal / Web.    You can also follow Gizmo Lovers on other sites: Blog / Google+ / Facebook / Twitter.

The Kaplan Thaler Group Launches New Branding Campaign For TiVo Inc.

Posted on Thursday, May 3, 2007 by MegaZone

Today, The Kaplan Thaler Group announced the launch of its new branding campaign for TiVo Inc. (Nasdaq: TIVO), its first effort since winning the account in January 2007. The campaign humorously illustrates the strong relationship consumers have with TiVo and … Continue reading →

Posted in TiVo | Leave a comment

Does your TiVo get you?

Posted on Wednesday, May 2, 2007 by MegaZone

TiVo has kicked off a new marketing campaign which revolves around the slogan ‘My TiVo Gets Me’. As part of that, they’ve launched MyTiVoGetsMe.com. Users can create a profile, upload a photo – and add TiVo antennae to it, list … Continue reading →

Posted in TiVo | 1 Comment

What would you sacrifice to produce a lower-cost HD TiVo?

Posted on Tuesday, May 1, 2007 by MegaZone

On TiVo’s last quarterly conference call, their CEO stated that TiVo would “be highly focused this year on launching a lower-priced, mass appeal High Definition product.” Now Gizmodo has reported on a rumor of a ‘sub-$300′ unit. Personally, I think … Continue reading →

Posted in TiVo | 16 Comments

Thank you for the referral, Arthur

Posted on Tuesday, May 1, 2007 by MegaZone

Seems to be a rash of TiVo purchases going on lately.

Posted in TiVo | 1 Comment

SlingPlayer for Mac 1.0 released today

Posted on Monday, April 30, 2007 by MegaZone

Dave Zatz just pre-announced on the SlingCommunity.com forums that Sling Media will be releasing the 1.0 version of the Mac SlingPlayer, which has been in beta for a while. EDIT: And here is the press release…

Posted in Apple, Press Release, Sling Media | Leave a comment