Gizmo Lovers Blog » MarketingVOX http://www.gizmolovers.com TiVo, Slingbox, Android, Blu-ray Disc, and whatever other tech I feel like blogging about... Fri, 20 Jul 2012 09:16:12 +0000 en hourly 1 http://wordpress.org/?v=3.1.4 Blockbuster Teams With Microsoft For Mobile Movieshttp://www.gizmolovers.com/2008/12/02/blockbuster-teams-with-microsoft-for-mobile-movies/ http://www.gizmolovers.com/2008/12/02/blockbuster-teams-with-microsoft-for-mobile-movies/#comments Wed, 03 Dec 2008 03:24:19 +0000 MegaZone http://www.gizmolovers.com/?p=3586 Continue reading →]]> Blockbuster has teamed with Microsoft to bring digital video to mobile devices using Microsoft’s Live Mesh technology. It sounds like this will still be a download service and not streaming, based on the suggested use case of buying content from an airport kiosk to sync to a mobile device to use while traveling. Though you might think otherwise from this quote:

“Eventually, we’ll give customers instant access to any movie on any device with an internet connection and a screen,” vowed Blockbuster Chief Information Officer Keith Morrow in an interview with the Dallas Morning News.

When I read“instant access to any movie on any device with an Internet connection and a screen” my first thought is instant streaming access, not download to watch. But that’s marketing spin for you.

Picked up from MarketingVOX.

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