Heading Into CES, Google Outs New Google TV Partners

Google Logo In a blog post today Google offered a peak into the near future of Google TV. They listed some of the partners they’re working with for the next generation of Google TV products, some returning and some new.

  • LG – We’re thrilled to welcome global consumer electronics leader LG to the Google TV family. LG will showcase a new line of TVs powered by Google TV running on their own L9 chipset at CES.
  • Marvell – Also new to the Google TV family this year is Marvell, an innovative worldwide leader in chipsets. Marvell will be showcasing a new generation of Google TV solutions which will help bring more products across more price points to consumers.
  • MediaTek – We’re also excited to partner with MediaTek, the leading Taiwanese chipset designer. MediaTek chipsets will power yet another wave of Google TV devices.
  • Samsung – We’re excited to work closely with Samsung to bring Google-TV powered Samsung devices to market in 2012.
  • Sony – We’re happy to build on our partnership with Sony. At CES, Sony will unveil new devices for the US and plans to offer Google TV powered products in several countries around the world in 2012.
  • Vizio – Last year we announced our partnership with Vizio at CES. This year we’re excited to join Vizio as they hold private demos at CES showcasing their new line of Google TV-powered products.

The shift to ARM based processors has been widely anticipated, though the specific partnerships with Marvell and MediaTek is new info. It is a little surprising as you might expect well known chip vendors from the mobile industry, such as NVIDIA, Texas Instruments, and Samsung, to be involved but perhaps Google feels the requirements for Google TV are different enough from mobile Android systems that alternate chip designs are better.

Sony is the only vendor who brought first generation products to market to return to this list. Samsung and Vizio both talked about Google TV at the last CES, but held off on shipping products. Which was probably for the best, given the multitude of issues with Google TV 1.0. Now that Google TV 2.0 is out, and is vastly improved over its predecessor, it is much more viable as a connected TV platform. With the addition of LG, if all four vendors really execute on Google TV in their new models, we may well see Google make good on their bold claims of Google TV being in the majority of new TVs this year.

Via the Google TV Blog.

Edit: I see in my YouTube feeds that they’ve also posted a video preview of what’s to come:

About MegaZone

MegaZone is the Editor of Gizmo Lovers and the chief contributor. He's been online since 1989 and active in several generations of 'social media' - mailing lists, USENet groups, web forums, and since 2003, blogging.    MegaZone has a presence on several social platforms: Google+ / Facebook / Twitter / LinkedIn / LiveJournal / Web.    You can also follow Gizmo Lovers on other sites: Blog / Google+ / Facebook / Twitter.
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  • Online Electronics

    It is a great news for every one that Google offered a peak into the near future of Google TV. Nice post. Thanks a lot to sharing this information. The world of Consumer Electronics is huge and we’ve covered a small fraction of it.

  • Online Electronics

    It is a great news for every one that Google offered a peak into the near future of Google TV. Nice post. Thanks a lot to sharing this information. The world of Consumer Electronics is huge and we’ve covered a small fraction of it.

  • Online Electronics

    It is a great news for every one that Google offered a peak into the near future of Google TV. Nice post. Thanks a lot to sharing this information. The world of Consumer Electronics is huge and we’ve covered a small fraction of it.

  • Online Electronics

    It is a great news for every one that Google offered a peak into the near future of Google TV. Nice post. Thanks a lot to sharing this information. The world of Consumer Electronics is huge and we’ve covered a small fraction of it.

  • Online Electronics

    It is a great news for every one that Google offered a peak into the near future of Google TV. Nice post. Thanks a lot to sharing this information. The world of Consumer Electronics is huge and we’ve covered a small fraction of it.

  • Online Electronics

    It is a great news for every one that Google offered a peak into the near future of Google TV. Nice post. Thanks a lot to sharing this information. The world of Consumer Electronics is huge and we’ve covered a small fraction of it.

  • Fanfoot

    Looks like they’ve got a lot more partners.  Will have to see whether gTV is on lots of models, just a few expensive ones, or what.

    Still waiting on an interesting app library, course its still early, but looking at the list over at Google HQ I only see Netflix, Plex and Pandora that I’d be interested in.  No Amazon Instant.  No HBO Go.  No Vudu.  No BlockBuster.  No NBC, CBS, Fox, Starz, Comedy Central, South Park, blah blah blah.

    I watched the video you included.  Not clear how they’re claiming to integrate ‘live TV’ into these TVs for most Americans, who get their TV via an external box from their cable or satellite provider.  Has Google got more of them to offer network access, e.g. anybody other than Dish?  Can you actually command or search your DVR or start a VOD session or whatever from your gTV now?  I’m assuming not…

    Sorry, don’t care about web browsing on my TV.  Or Youtube.  Or lame games.  Get content on there.  Let me watch Comcast VOD.  HBO Go.  Etc.  Then this will get interesting.  Its early 2012, but the clock has started ticking.  If we don’t see some serious media parnerships, unblocking of web sites, apps rolling out or something this year it just ain’t gonna happen.

  • Fanfoot

    Looks like they’ve got a lot more partners.  Will have to see whether gTV is on lots of models, just a few expensive ones, or what.

    Still waiting on an interesting app library, course its still early, but looking at the list over at Google HQ I only see Netflix, Plex and Pandora that I’d be interested in.  No Amazon Instant.  No HBO Go.  No Vudu.  No BlockBuster.  No NBC, CBS, Fox, Starz, Comedy Central, South Park, blah blah blah.

    I watched the video you included.  Not clear how they’re claiming to integrate ‘live TV’ into these TVs for most Americans, who get their TV via an external box from their cable or satellite provider.  Has Google got more of them to offer network access, e.g. anybody other than Dish?  Can you actually command or search your DVR or start a VOD session or whatever from your gTV now?  I’m assuming not…

    Sorry, don’t care about web browsing on my TV.  Or Youtube.  Or lame games.  Get content on there.  Let me watch Comcast VOD.  HBO Go.  Etc.  Then this will get interesting.  Its early 2012, but the clock has started ticking.  If we don’t see some serious media parnerships, unblocking of web sites, apps rolling out or something this year it just ain’t gonna happen.