Sonic, the owners of CinemaNow, have released a new CinemaNow SDK to make it easier for 3rd party vendors to build CinemaNow support into their devices. Along with this, Sonic is working with a number of vendors to bring CinemaNow content to consumers through new channels. This includes the recently announced deal with LG Electronics, the Nintendo Wii (in Japan), a Widget Channel that is part of Yahoo! Internet@TV, and more. It sounds like Sonic is really looking to breathe new life into CinemaNow, which they just acquired last November. CinemaNow had been on the fast track to being an also-ran to Netflix and Amazon VOD, but it really seems to be picking up steam under the new ownership.
Jan 8, 2009 06:30 ET
Sonic Brings Hollywood Hits to Connected CE and PC Devices with CinemaNow Software and Services
New CinemaNow SDK Accelerates Time to Market for CE Vendors Seeking to Deliver Premium Content to the Digital Home
LAS VEGAS, Jan. 8 /PRNewswire-FirstCall/ — Sonic Solutions® (NASDAQ: SNIC) , today announced the CinemaNow SDK to enable consumer electronics (CE) manufacturers to rapidly integrate and deploy movie sell-through and rental store services in their devices. Sonic also announced it is providing entertainment delivery services for a new array of connected CE devices and digital home platforms.
Video entertainment from Sonic’s CinemaNow will be available on new Network Blu-ray Disc players from LG Electronics, through the Fujisoft-enabled Nintendo Wii game console in Japan, and featured in the newly announced digital home services platform from Prodea Systems. CinemaNow content will also be available as part of the Widget Channel television application framework developed by Intel and Yahoo, which will bring Web-based services to a number of broadband-connected products from major CE original equipment manufacturers (OEMs). Demonstrations of the CinemaNow ecosystem are available by appointment in Sonic’s private meeting room at the Renaissance Hotel (Copa Conference Suite A and B) during the Consumer Electronics Show, January 8-11, Las Vegas, NV.
“We are extremely pleased to be providing premium content services to a broad range of innovative new products that are helping to shape the future of digital home entertainment,” said David Cook, executive vice president and general manager of Sonic’s Premium Content Group. “These latest agreements, along with the release of a CinemaNow SDK, will help further our goal to provide consumers trouble-free access to ‘buy anytime, watch anywhere’ digital movies, TV shows and music videos.”
The CinemaNow SDK streamlines the integration of digital entertainment delivery and sell-through services. The SDK provides consumer electronics manufacturers with a cost-effective way to rapidly deploy content services on a range of devices such as Blu-ray Disc players, Web-connected televisions and set-top boxes. By featuring CinemaNow, manufacturers are able to provide customers with a flexible entertainment solution that offers a-la-carte purchase options as well as extended multi-device playback compatibility.
“Our collaboration with Sonic on Blu-ray Disc players brings additional exciting digital entertainment options to consumers,” said Peter Reiner, senior vice president, marketing and strategy, LG Electronics USA. “With our premium 2009 line of Blu-ray Disc players, LG is bridging the gap between packaged media and video-on-demand services to provide entertainment solutions that fit consumers’ digital lifestyles and demand for broad variety of content.”
CinemaNow is at the forefront of digital video distribution, offering high-quality Hollywood movies, TV shows and music videos to users across multiple platforms. CinemaNow streamlines distribution and solves device interoperability at the time of delivery. CinemaNow has relationships with more than 250 content providers and a content portfolio of over 14,000 titles that includes entertainment from major Hollywood studios and independent distributors, broadcast and cable television shows, and music videos from major labels. CinemaNow supplies premium entertainment services to a host of PC and consumer electronics device manufacturers including ARCHOS, Dell, EchoStar Communications, Hewlett-Packard, Macrovision, Microsoft, Pioneer, Samsung, Technicolor and TiVo.
About Sonic Solutions
Sonic Solutions (Nasdaq: SNIC; http://www.sonic.com/) enables the creation, management, and enjoyment of premium and personal digital media content through its Hollywood to Home(TM) products, services, and technologies. Sonic’s products range from the advanced authoring systems used to produce Hollywood DVD and Blu-ray Disc titles to the award-winning Roxio®-branded photo, video, music, and digital-media management applications, field-proven SDKs and services. Sonic’s Premium Content Group, which includes CinemaNow, is helping provide consumers convenient access to Hollywood entertainment for download and enjoyment on a broad range of digital devices. Sonic Solutions is headquartered in Marin County, California.
Forward Looking Statements
This release may contain forward looking statements that are based upon current expectations, including the launch, distribution, and market acceptance of the CinemaNow service and SDK. Actual results could differ materially from those projected in the forward looking statements as a result of various risks and uncertainties, including those discussed in Sonic Solutions’ annual and quarterly reports on file with the Securities and Exchange Commission. This press release should be read in conjunction with Sonic Solutions’ most recent annual report on Form 10-K, Form 10-Q and other reports on file with the Securities and Exchange Commission, which contain a more detailed discussion of the Company’s business including risks and uncertainties that may affect future results. Sonic Solutions does not undertake to update any forward looking statements.
Sonic, the Sonic logo, Sonic Solutions, Roxio, the Roxio logo, CinemaNow, Creator, Toast, Hollywood to Home, AuthorScript and Qflix are trademarks or registered trademarks owned by Sonic Solutions in the United States and/or other countries. All other company or product names are trademarks of their respective owners and, in some cases, are used by Sonic Solutions under license. Specifications, pricing and delivery schedules are subject to change without notice.
Source: Sonic Solutions
CONTACT: Chris Taylor Sonic Solutions, +1-408-367-5231,
Web Site: http://www.sonic.com/