Blu-ray Is Big In Japan

The Edmonton Journal and Japan Today are both reporting on high-def recorder sales in Japan. Unlike the US, where disc recorders have never sold well, they sell very well in Japan. The percentage of disc recorders sold that are high-def (BD or HD DVD) rose from 6.1% in Otober to around 20% in November and December. And of those high-def units, Blu-ray accounted for a full 90% of the recorders sold in that three month period. Most of the sales were units produced by Sony, which took 60% of the segment. Panasonic took 27%, and Sharp 10%. Toshiba, the main HD DVD backer, took only 4% of the high-def recorder market. Due to the higher pricing of the high-def units, they accounted for 35% of the market revenue on recorders for the last two months of 2007.

The jump in high-def recorder sales, from 6.1% to 20%, seems to indicate a tipping point was reached in the market. That’s a significant shift, bringing HD out of a niche into the mainstream market. And it is a huge win for Blu-ray to take the market 9:1 over HD DVD.

About MegaZone

MegaZone is the Editor of Gizmo Lovers and the chief contributor. He's been online since 1989 and active in several generations of 'social media' - mailing lists, USENet groups, web forums, and since 2003, blogging.    MegaZone has a presence on several social platforms: Google+ / Facebook / Twitter / LinkedIn / LiveJournal / Web.    You can also follow Gizmo Lovers on other sites: Blog / Google+ / Facebook / Twitter.
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