Kmart is not going HD DVD exclusive
After a number of reports appeared in the press over the past couple of days that Kmart would be selling Toshiba HD DVD players exclusively, and not carrying any Blu-ray players - aside from the PS3 - Kmart was moved to respond. They’ve issued a terse press release refuting these reports and stating that they intend to support both platforms. It sounds like they may be a big miffed with Toshiba, whom they name as the source of the earlier reports.
The release:
Nov 2, 2007 19:03 ET
Kmart Not Exclusively Supporting HD-DVD Format
Statement from Jonathan Magasanik, Vice President and General Merchandise Manager, Home Electronics, Sears Holdings
HOFFMAN ESTATES, Ill., Nov. 2 /PRNewswire-FirstCall/ — There have been numerous statements in the media today, attributed to Toshiba, indicating exclusive support for the HD-DVD format in Kmart stores.
These statements are false.
Kmart intends to support both the HD-DVD and Blu-ray platforms, and has no plans to support either platform exclusively.
About Kmart
Kmart, a wholly owned subsidiary of Sears Holdings Corporation (NASDAQ:SHLD) , is a mass merchandising company that offers customers quality products through a portfolio of exclusive brands that include Jaclyn Smith, Joe Boxer, Martha Stewart Everyday and Route 66. For more information visit the company’s website at www.kmart.com or the Sears Holdings Corporation website at www.searsholdings.com.
Source: Kmart
CONTACT: Kirsten Whipple of Sears Holdings, +1-847-286-3037
Web site: http://www.kmart.com/
Site Updates RSS
![[Valid RSS]](http://www.gizmolovers.com/Images/valid-rss.png "Validate my RSS
feed"){kind=small}
November 3rd, 2007 at 12:27
This is nothing more than an attempt at gaining more free press. Wake me up when there is a stand alone Blu-ray player on the shelf of a Kmart.