TIVO ANNOUNCES RESULTS OF ITS STOP||WATCH™ COMMERCIAL RANKINGS FOR AUGUST

TiVo Inc. (NASDAQ: TIVO), the creator of and a leader in advertising solutions and television services for digital video recorders (DVRs), today announced its Top Commercial Rankings for August, as viewed by TiVo subscribers.

For the second month in row, TNT claimed several top highest rated program episodes in total viewing with The Closer. However, similar to the last month, while The Closer dominated the Top Program ratings, none of the commercials that aired during the program made the Top 10. In fact, nine of the Top 10 commercial spots in August aired during Big Brother 8, which was only the 10th highest rated program. In the meantime, Fox’s So You Think You Can Dance continued its consistent summertime Top 10 showing.

For those who like the tables of numbers, see the full press release for all the gory details.

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  • MickeS

    That’s probably because most people don’t really watch “Big Brother 8″… they just leave it running in the background while doing something else, so they don’t skip the commercials.
    My guess at least, base on how I watch similar “reality” shows. :)